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Pitti Immagine is an Italian group that organises some of the world’s most important fashion events for international quality clothing and textile fairs. They also participate in cultural and research initiatives for the fashion system and fashion as a form of expression.
The mission of Pitti Immagine is to create fairs, events and projects that will help integrate fashion into culture and society. Furthermore, Pitti Immagine promotes the identity and the qualities of fashion and of the Italian fashion system. Visit Florence and be part of one of these fashion events while you are in the fashion capital of the world – Italy!
Pitti Immagine currently organises the following events – Pitti Immagine Uomo (Men’s fashion collections), Pitti_W Woman Pre-collections (Women’s fashion precollections), Pitti Immagine Bimbo (Fashion collections for the 0-14 age group), Pitti Immagine Filati (yarn collections for knitwear), ModaPrima (fashion collections for men, women and children for large-scale organised distribution), Fragranze (collections of artistic fragrances and essences for the body and home) and Taste (refined food and wine products and culture).
The various events take place at different times during the year, for example, the Pitti Immagine Uomo and the Pitti_W Woman Pre-collections take place on the 15th to the 18th of June, while the Fragranze and is held in September and the Modaprima is held in November. All of the events and the times they take place are published on Pitti Immagine’s official website and tickets can be bought online or on the date of the shows.
In 2001, Pitti Immagine celebrated the 15th anniversary of Italian fashion with events, publications, exhibits and shows that emphasize the decisive role Florence plays in the international fashion scene. Thousands of people attend the events powered by Pitti Immagine in Florence every year and the events are recognized around the world.
If you are interested in fashion or work within the fashion industry, the events created by Pitti Immagine would be an excellent way to spend your time in Florence! Attend the event with either family or friends while staying in one of our holiday apartments in Florence, spacious enough to fit up to 5 people! We recommend the Lungarno apartment, a luminous apartment ideal for a group!
